Natalie Underdown, Ph.D.

executive COACH
Organizational psychologist
wife & mom

I'm driven by the idea that organizations grow and thrive when their people grow and thrive.

The work we do together leads to better business outcomes and more fulfilled leaders.

... in Management Consulting and Organizational Development for start-ups and global organizations including Accenture, Live Nation Entertainment, and Buck Consultants, while simultaneously completing a masters and doctorate in Industrial/ Organizational Psychology (the psychology of people in the workplace).

In 2017 a massive health opportunity led me to study mindfulness, neuroscience, nutrition, and detoxification, while beginning a daily meditation and wellness practice. While nobody wants to experience illness and burnout, I now see how this experience and subsequent transformation (especially when coupled with my education, work experience, and training) perfectly positioned me to coach and quarterback holistic transformation for others. The result is a unique style of executive coaching that is modern, mindful, and helps clients thrive at work and home. 

I spent over 15 years in
Corporate America...


I started The NU Company in February of 2018 and have coached hundreds of people, helping them bring mindfulness, inclusion, and elevated leadership skills to work. 

I sit on the Board of HerStory Mentorship, a non-profit focused on helping adolescent girls find purpose through entrepreneurship and digital wellness, and am a fellow at the Institute of Coaching at McLean Hospital, a Harvard Medical School Affiliate.

I live in San Diego with my husband, our daughter (born January 2022 after a 5-year fertility journey) and our golden retriever Bowie Girl. Outside of work, our little family enjoys the beach, fitness, live music, and travel.

why work with me?

The Academic Edge: I hold a Ph.D. in Industrial/Organizational Psychology, which means I bring an evidence-based approach to our sessions. My expertise ensures that the coaching you receive is rooted in proven principles.

Corporate Meets Conscious: My experience in the corporate world hasn't just been about climbing the ladder; it's been a learning ground for understanding the nuanced challenges that executives like you face every day. Add to that my deep immersion in mindfulness, psychology, and neuroscience, and you get a coaching experience that's as human as it is strategic.

Why "Whole Person Executive Coaching"?: I believe that the key to your success doesn't just lie in your leadership performance but in every aspect of your life. So we look your diet, sleep quality, relationships - I even ask about your childhood experiences. By examining these interconnected factors, we get to the root causes of your challenges, not only opening the door to transformative change but making it stick. 

Elite and Tailored for You: This isn't a one-size-fits-all program. My coaching is exclusively tailored for the high-performing executives and founders who are committed to achieving more—both in business and in life. I'm here to help you instigate the kinds of small but powerful shifts that lead to profound results.

Let's embark on this journey together, discovering the best version of you, both as an individual and as a leader. 

Let's do this


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